STOP IT HENRY: Back in a Flash

As usual, it has been quite some time since I posted last. This past semester has been insane and a lot has changed since my last post. I'll fill you in later, but in the mean time, as I get the ball rolling again, here's one of the projects I just turned in that I'm pretty proud of.

For my Visual Displays class, we had to come up with a store design from the ground up and create a model to scale of that conceptualization. I chose to do mine on 3.1 Phillip Lim and drew inspiration from current flagship stores around the world.

I spent some time conceptualizing, and about a month actually constructing the model. My craftsmanship in the beginning was a bit shotty as you can see, but as time progressed I got better with the x-acto knife and glue gun.

I used foam core boards, a hot glue gun, an x-acto knife, acetate sheets, wire, origami paper for the flooring that I hand painted and shadowed in with grey color pencil, and card stock for the actual model.

In regards to design, I wanted to keep it super clean, white, and minimal like other 3.1 Phillip Lim stores. I wanted to keep the brand sensibility, but at the same time incorporate my love for lines and textures, which I tried incorporating in my model. Taking into account sight lines and direction of shoppers and retail science (yes that's a real thing), I designed the floor plan in a matter where shoppers would either go to the right and up the stairs, or straight back and along the way make their ways into each room. There's really a lot going on but whatever, its done!

Oh yeah, I also got a trophy for this project for Best Design and was judged my Paul Frank, Randy from M. Nii who is a recipient for GQ's Best New Menswear Designers of 2014, and Roger and Tamra who are two industry badasses. Take a gander if you want at this beastly to scale model I did!